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Lumies
Project type
Product Development, Sound Design, Music Composition
Date
2018-2019
Location
Los Angeles
During my time at Skyrocket Toys as Creative Services Manager, I had the privilege of co-developing an innovative plush electronic toy that blends engaging play patterns with immersive sound experiences. I was deeply involved in every aspect of the product's development, from designing the toy's unique sound features to composing original music that enhances the interactive experience.
In addition to crafting the auditory elements, I played a key role in shaping the toy's play functions, ensuring that each interaction was intuitive and engaging for children. My focus was on creating a seamless blend of creativity and technology, resulting in a product that is not only fun but also enriching for young users.
Beyond product development, I worked as a producer on various TV commercials for the toy, overseeing production to ensure the marketing materials effectively communicated its unique features. I also contributed to the marketing strategy, helping position the toy as a standout product in its category. This multifaceted role allowed me to merge my creative and technical expertise with strategic thinking to bring a truly innovative product to market.